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Coexist Carpet Tile Launches

Press Contacts:

Jenna Rehberg

SLOAN PR

jennar@hellofromsloan.com

202-836-3141


Kelly Blevins

Communications Manager

kelly.blevins@shawcontract.com

423.902.7322


FOR IMMEDIATE RELEASE


Shaw Contract Introduces Coexist Carpet Tile Collection


Versatile and calming flooring line is inspired by designers’ exploration of Japan.

 

Cartersville, GA — January 2026 — Shaw Contract announces the launch of Coexist, a carbon-neutral carpet tile collection that translates the philosophy, aesthetic, and culture of Japan into a multisensory flooring experience. Born from a first-hand design journey through Japan—a place where the past and future do not compete but instead inform one another—Coexist invites designers to create interiors shaped by intention, meaning, and emotional resonance.


During their exploration, the Shaw Contract design team encountered spaces where modern innovation coexists with centuries-old craft, and where restraint is not minimalism, but reverence. This perspective became the foundation for the collection. “Japan taught us that balance isn’t static; it’s a dialogue between heritage and progress, which we’ve carried into our work,” said Celeste Buck, Senior Product Designer.


Coexist draws on this interplay through a series of carpet tile styles that function like chapters of a shared story. Flow of Time evokes the steady rhythm of tradition, daily ritual, and the gentle passage of time, layered and deeply grounded in place. Simplicity embraces the beauty of restraint, quiet depth, and thoughtful minimalism—serving as a timeless foundation. Legacy expresses movement and memory like a story passed down, offering both neutral and hued accents that speak to continuity and connection. Imperfect Path celebrates the unexpected and quietly expressive, rich with authenticity and tactility. Present Moment is inspired by the beauty of being fully grounded in now, reminding us that meaningful spaces are those that hold us completely. Reverence honors heritage and craft through subtle texture and structure, a sophisticated evolution of tradition. Finally, Ceremony echoes moments of intention—from the quiet grace of the tea ceremony—through layers of neutral and accented hues that feel intentional rather than ornamental.


These designs are further complemented by raku-inspired porcelain and ceramic surfaces in the Coexist tile collection, enabling specifiers to expand materiality across floors and walls while maintaining a cohesive narrative.


“Because we immersed ourselves in a culture that values curiosity and detail, we left with a renewed design lens—one that balances form and feeling in ways that endure,” shared Ashley Olson, Design Director.


Coexist embodies Shaw Contract’s belief that materials must do more than function or decorate; they must move us toward environments that support well-being and reduce environmental impact. The collection is made with EcoSolution Q100®, a high-performance nylon fiber derived from 100% recycled content, and backed with EcoWorx®BIO, resulting in low embodied carbon and a carbon-neutral manufacturing process. Its components are Cradle to Cradle Silver and Living Building Challenge Red List Approved.


Through the company’s Environmental Guarantee, every EcoWorx® product is eligible for reclamation and recycling at end of life, reinforcing Shaw Contract’s circularity goals.


These actions support People Together, Planet Forever™, Shaw Contract’s global sustainability commitment, and reflect the company’s stance that Neutral Is Not Enough™—a philosophy insisting that materials must create positive impact rather than simply minimize harm.


Coexist is now available through a Shaw Contract account executive and at shawcontract.com.

About Shaw Contract

Shaw Contract is a commercial flooring brand within Shaw Industries Group. Shaw Contract supplies broadloom carpet, carpet tile, rugs, engineered hardwoods and resilient flooring to commercial markets worldwide. Headquartered in Cartersville, Ga., we aim to create products and solutions that positively impact people and the planet. Learn more about us and our sustainability pledge, People Together, Planet Forever, at shawcontract.com.


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